Sample Essay

Citizen Holdings is another popular brand in the Czech Republic which manufactures and sells wall clocks, jewelry as well as wrist watches along with industrial timepiece equipment. “The company recorded revenues of JPY336.2 billion (approximately $2.9 billion) during the fiscal year ended March 2007, an increase of 0.1% from 2006. The operating profit of the company was JPY21.9 billion (approximately $0.2 billion) during fiscal year 2007, a decrease of 28.2% from 2006. The net profit was JPY7.2 billion (approximately $0.1 billion) in fiscal year 2007, a decrease of 61.3% from 2006.” (‘Citizens Holdings Company’, 2007)

The Swatch Group is a specialized and high end watch manufacturing company which manufactures timepieces and jewelry for a selected clientele and is one of the main brands for Swiss watches in theCzechRepublic. “For the fiscal year ended December 2005, The Swatch Group reported total sales of$3,438.1 million (CHF 4,497 million), an increase of 8.3% over 2004’s revenues.” (‘Swatch Group Ltd’, 2006)

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